Following the 'Why you'll love iPhone' campaign started recently, Apple has done the same for the iPad, introducing a new page on Apple's site emphasizing both the iPad and iPad mini and why current users already love it.
The main focus is on the iPad and iPad mini apart with a strong emphasis on the availability of apps, battery life, and LTE. The first thing the webpage reveals is some statistics for how many users are currently using iPads and how many school systems and government agencies have or plan to deploy the devices:
“People love using iPad. We know because they’ve said so. In a study by J.D. Power and Associates, Apple ranked “Highest in Customer Satisfaction Among Tablets.” The American Customer Satisfaction Index also ranked Apple first in the category of personal computers, which includes tablets.2And because people love iPad so much, they’re doing more with it — a lot more.”
In difference with iPhone campaign, the iPad one does not comprise the comparison with other tablets on the market but instead highlights the features that Apple thinks people chose iPads for. Do not hesitate to use the comment bars for expressing your own reasons of loving iDevices!