With number of trusted sources reporting that Apple adding gold to the color options for the upcoming iPhone 5S, it seems that Apple has decided to no longer be a black and white company. With less expensive products like iPods have been chromatic for generations, and the iMac under Steve Jobs offering positively psychedelic color variants, the gold is suggested to be among the easiest colors to anodize onto an iPhone. Technically it won’t be hard to accomplish, but what may be the motivating drives behind it?
With the competition getting tougher day by day, Apple does face the need to make external changes as well, along with the internal modifications the company current cycle means. So as iMore suggests.” introducing a third color option, one that's incredibly easy to produce, to outwardly jazz up what's otherwise amazing but completely under-the-hood improvements at least makes a certain amount of strategic sense.”
In Steve Jobs era, the Blue Dalmatian and Flower Power iMacs were unleashed, but this does not mean that he would have allowed for a gold iPhone. On the other hand, , it would be a change in strategy if Apple actually prepared to release a gold iPhone 5S, following a new different path than what they've done before, just like considering a cheaper iPhone 5C model as well.
Despite the controversial discussion, the image circulating that's getting covered as a gold iPhone casing leak is almost on any of the iPhone relates blogs and websites now. So who knows, this may as successfully be a fake, or a real knock off at the same time. What are your ideas? Do not hesitate to share in the comments below.